Instagram is the world’s largest social network with over a billion users and growing. It also has the fastest-growing business platform, with more than 6 million businesses using it to grow their brand, build trust and sell products online. The Instagram algorithm is a top-secret, proprietary solution that has been developed and fine-tuned for over five years. It provides the best possible experience for IG users and nurtures relationships between brands and their followers.
Instagram has been one of the most rewarding social media marketing channels for businesses. Recently, Instagram has been making some changes to its platform and algorithm, which is making it harder for businesses to grow their following. The algorithm change has made it a little more challenging for certain brands and influencers to grow their IG accounts.
How Instagram’s Algorithm Affects Your Content
The biggest thing most people want out of using Instagram for marketing purposes is to grow their audience. But as you’ve probably noticed, it’s not as easy as just posting your best stuff and hoping for the best. Rather, there are some specifics you’ll want to pay attention to, particularly when it comes to getting found by new users and keeping existing ones coming back for more.
Instagram has more than 400 million active users, so you’d think that it would be easy to get your message in front of a lot of people. But the reality is that Instagram’s algorithm makes it difficult to reach the masses. It uses a variety of factors to determine what shows up on a user’s feed, which means there isn’t just one way to ensure that your content. Trying to understand the ins and outs of how the IG algorithm works are crucial for getting your content seen.
The Instagram Algorithm has changed so much in the past few years, it seems that it’s become almost impossible to truly understand how to increase your visibility on this social platform. We’ve seen a lot of bloggers and influencers try different strategies and tactics, but they’ve never been able to come up with something that guarantees results. In this post, I will reveal six top ways to rank their business on IG.
Top 6 Ways to Rank On Instagram
Most people will tell you that if you want to improve your ranking and see an increase in your engagement rate, you need to follow the rules set by the Instagram Algorithm in 2022.
Here are some of the ways to rank higher on Instagram:
1) Posts with More Likes Are Ranked Higher
The algorithm has a soft spot for engagement rate – recent studies have shown that posts with lower engagement rates can rank higher than ones with higher engagement rates. Buying likes can increase the chances of ranking your post higher, the higher the likes the higher the chances of ranking on Instagram. Always buy likes from trusted likes sellers like SK Followers Pro. SK Followers Pro is one of the reliable and trusted websites to buy likes, comments, and followers.
2) Engage with Other Users
Engagement is still one of the biggest factors that Instagram uses in ranking posts. You can get engagement on your own post by adding relevant hashtags and commenting on other people’s content. IG also values accounts that engage with other users on the platform. They want to encourage users to interact with one another and build relationships.
There’s no better way to get involved in the community than by interacting with other users like their photos and leaving comments. The more active you are on other people’s profiles, the more likely they’ll check out yours and start following you as a result.
3) Comment on Posts
It is great to get likes and comments, both can be bought! When you post get the comments on your work, this helps to enhance the engagement with the genuine audience that will stay with you as you grow as an Instagram.
4) Focus on the Right Hashtags
Hashtags are no longer just a way to find other accounts or content related to your niche. They’re now also one of the most important factors when it comes to Instagram’s algorithm. That doesn’t mean you should go overboard and hashtag every single word in your caption, though. Use between 5 and 10 relevant hashtags per post, and make sure they’re not too specific. You want people who aren’t already following you or who don’t already know what your brand is about to find you through hashtags.
5) Post at a consistent time every day
One of the biggest mistakes I see businesses make is they post when they feel like it or on special occasions without any regard for consistency. The problem with this approach is that you don’t know when your audience will be on Instagram and what their schedule is. By having a set time every day to post, you are much more likely to get views because there’s a better chance that your audience will be active during those hours.”
6) Post When Your Audience Is Most Active
When is the best time for people to see your Instagram post? According to a recent study by Later, most people prefer to see photos in their IG feed at 2-5 pm from Monday through Thursday. This means that if you post your content during these times, you’re much more likely to be seen by other users.