Ways to get more engaging content, in short likes over Instagram
- Buying them is a also good start as paid likes will help you as initial start
- Try to convey what you can render to your audience rather than demanding anything from them.
You need to reflect the best of you by sharing those contents that are sensible or helpful to your targeted audience. It demands effort and if you are already in the game then these 22 tips will act as a blessing for you. It does not matter whether you can view the likes over Instagram or not but the function Instagram algorithm never changes its way and you can work with only while getting more engaging followers.
Instagram likes will no more be visible; does it still hold uttermost importance?
The importance of Instagram likes cannot be ignored even if the likes are visible or not! They matter whether they are visible or not. Eventually, when creators are repeatedly complaining that followers are not pressing that heart button, the importance of likes increases even when it is hidden. Instagram was doing continuous research since April 2019 to hide the likes. They started this experiment in Canada and later in Brazil, New Zealand, Japan, Ireland, and Australia. The likes on your post are visible to you but not to others and vice versa. The concept behind this idea is to overcome the unhealthy atmosphere and create a real atmosphere by explaining that let your friends focus on the content you share rather than the number of likes showing there.
The point is that the functioning of Instagram is still the same in the presence or absence of Instagram likes.
The question is how does it be related to the success of your brand? By keeping these changes in mind one Canadian user of Instagram stated it will lead to very low engagement as per the survey taken by him. Some believe that now brands are losing the competitive part as they cannot trace who is leading the market and at what rate! Less than 40% are said that it is really good as the pressure to perform better has decreased and now they can create better content.
Irrespective of all these changes if you still want more heart on your post then these smart ways are just for you:
- Extraordinary, outstanding pictures- do not underestimate the power of a good photo and remember a visual effect is always attractive. Try to enhance your skill and post an incredible photo. Remember an average photo will not win hearts and you need to click an extraordinary photo to win hearts. It can be done by upgrading your skills or equipment at your convenience. Learn the editing from some pro if possible!
- Putting the appropriate hashtags- some people truly say that hashtag allows you to introduce your view to the rest of the world. You need to plan the strategy while sticking to any hashtags. Follow some rules:
- Avoid using direct nouns like #love as it will be too common or being niche-specific like #loveisthereforever
- It is believed that posts with 9 hashtags are much effective.
- Do not use the inappropriate hashtag; try using it in the right way.
- A brand hashtag is compulsory. If you are looking forward to creating a brand then work on some particular hashtag related to it.
Hashtags require a deep knowledge of your content as they narrate the whole story to your audience.
- Using appropriate hashtags in your bio, reels, stories, and in comments too- though this fact cannot be denied that stories do not help in income generation but it surely wins an audience for you. P: S- You also have the option to keep the hashtags hidden in the stories
- Ensure who are your real audience- the first and foremost thing is that you need to do great research to know about your targeted audience over social media. It is necessary to learn about them if you want to rendezvous with their likes.
- Tagging the entities and brands wherever you think relevant- the simple concept is what you give, you get it back and the same concept works for attention too! Whenever you tag any star or collaborator, we should remember our goal behind it. You will get the ideal audience if you choose wisely!
- Using influencing captions- Using some influencing captions is always advisable but finding such captions is challenging. The captions should change according to the post. When it comes to captions, you don’t need to get attention by using shorter captions only. If you are a renowned brand then you don’t need much explanation for your targeted brands.
- Tagging your location geographically- tagging your live locations and this helps to get more hearts on your pictures. Ensure that your tagging is correct to appear rightly on the map.
- Regular posts- ensure that your clients do not get irritated by you nor they should forget you. The best way is to go with a content calendar as it will help you in the fixation of content quantity. By this, you can ensure that the quality of the content will never be compromised.
- It is better to utilize a tool to post over social media to avoid posting a similar thing twice. Scheduling the post beforehand is always a better option. It helps in reducing your work time by arranging your posts beforehand and then can relax while using the social networking media. Or else you can devote that time to your business.
- Don’t miss to post when your Instagram followers are looking forward- The algorithm of Instagram never shows your posts chronologically rather they work on a recency pattern. It shows which posts are catching more attractions from the audience and the posts show the presence of the audience on your posts.
How to know the timings when your audience is present?
The true guide over here is your analytics so keep a check on it to know the hidden secret.
- Running the like campaign with giveaways- you need to plan for a similar contest as it easily catches the mass engagement in the shortest duration with ease. Just ensure the gift in kind or cash is matching the standard of your targeted audience or else it will not attract your real-time audience, it will just fall prey to the hand of opportunists. Try to plan it efficiently and wisely.
- Real recommendation works wonder- the trickiest and the easiest way to attain engagement is by asking your audience to tag those friends whom they want that post to be seen. A giveaway can also be added so that people take more interest.
- Commenting and liking others’ posts- it has been an ongoing venture by Instagram to deliver the desired platform to the user. It prioritizes those handles in the user feed which they think to be of their interest. Your next question will be how to know about the account that could fetch that closeness? The simplest way is by checking those handles that generally interact a lot.
Henceforth, if you are working towards your expansion and looking forward to opportunities to earn more likes then you have to do the interaction.
- Target the place on explore tab- there is a explore tab near the icon of magnifying glass where you get personalized entertaining content according to the user’s preference on Instagram. Generally whatever reflects here gets a lot of attention from the users. You must be curious to know how a brand or entity gets popular over the tab of Instagram Explore! The simple answer is it demands a huge engagement from that handle. This feature came into the limelight in July 2019.
- Promoting your handle over other platforms- you may not be posting the same content on all the platforms as it is not appreciated by the audience but still, your audience from another platform may love to see what you have posted on Instagram.
- Update reviews or appreciation by your audience- posting such content is considered to be the most attractive part of any post as there is no made-out stuff in it. It also allows you to show how you are better than the rest.
- Posting the real stuff- behind the reels- these posts are more catchy as it reflects the real you which your audience is looking forward to being acquainted. It may include how are you chilling, or how your products are packed!
- Keep a sharp eye on your competitor- here by keeping an eye, I mean to learn and get inspiration and not to be envious of them. With the updated policy it has become tough to understand which posts over Instagram are doing well. You need to utilize the correct tool to learn about the trends.
- Taking other’s opinions- you can choose to mention a question in the caption and can seek advice from your audience. Remember everyone loves to give advice. You can also try an audience poll in the informal mode as the likes are no more visible and your audience may show their support by clicking on the heart.
- Takeover- cross-promotion is always considered as the best way to promote where one influencer or brand endorses another account to arrest the interest of their followers in them. Here the collaborator is exposing you to a new set of audiences.
- Do experiment with the kind of content you post- you need to experiment about the likes or dislikes of your audience. Some may prefer infographics others may be a fan of video! Boomerang or inspirational quotes or reels or filters or any other feature, you need to do experimenting with all the available possibilities. The best way is to employ analytics for testing.
- Stay updated- if you will already plan your post then you will never miss any big event on the calendar. It is highly recommended to stay updated with the trending days to get the engagement. A delayed post is a waste post, always remember! Your post on every occasion brings engagement to your account. Sometimes some events are accidentally created and in case if you wake up with such news feel free to post relevant stuff.
- Use the best but paid way to boost your reach, paid Instagram ads- yes, you need to pay some amount for it but surely you are gaining organic reach through it. Use ad budget for your better performing posts to avoid any uncertainty.
Wrapping up
Instagram is the new fire for the present generation for name and fame, use it wisely!